| 000 | 00795 a2200265 4500 | ||
|---|---|---|---|
| 001 | 23113 | ||
| 005 | 20251118153236.0 | ||
| 090 | _a23113 | ||
| 100 | _a20040618d1968 k y0frey5003 ba | ||
| 101 |
_afre _ceng |
||
| 200 |
_aMarketing : stratégie et fonction _fKELLEY Eugene _fTrad. par BISCAYART M. _bLIVR |
||
| 210 |
_aParis _cDunod _d1968 |
||
| 215 | _a149p. | ||
| 225 | _aMarketing | ||
| 320 | _aBibliogr. | ||
| 320 | _aIndex | ||
| 330 | _aEconomie et Humanisme n°192, p.101 | ||
| 345 | _a1 | ||
| 606 |
_aMarketing _xStratégie _xOrganisation _xPolitique de promotion _xCommercialisation _93577 |
||
| 608 | _aECONOMIE | ||
| 610 | _aECONOMIE . MARKETING | ||
| 700 | 1 |
_aKELLEY _bEugene _4070 _93578 |
|
| 702 | 1 |
_aBISCAYART _bM. _4730 _93579 |
|
| 801 |
_aTN _bBIB.CEC _c20040618 _gUNIMARC |
||